Tactics / pricing
Limit pricing plans to three options
TestedTested. Outside evidence supports it: a published experiment, or customer sites where verify_change found the change live long enough ago to count as kept.
Seen on 3 corpus sites · pricing pages · markdown
Why it works
Too much choice paralyzes decision-making. Reducing options from four plans to three helps visitors make a decision more easily.
Evidence
- 10 Principles of Effective Pricing Pages (experiment, supports)
Examples
No published examples yet.
Implement it with your agent
The implementation spec (where it goes, structure, copy patterns and acceptance criteria) comes from get_tactic over MCP, so your coding agent can build and verify it in your codebase.