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Tactics / social proof

Remove social sharing buttons from product pages

Tested

Tested. Outside evidence supports it: a published experiment, or customer sites where verify_change found the change live long enough ago to count as kept.

Seen on 3 corpus sites · product pages · markdown

Why it works

Social sharing buttons with zero or low share counts act as negative social proof, making customers distrust the company and product quality. Additionally, these buttons distract users from the main goal of the product page, which is to add items to cart and purchase.

Evidence

Examples

No published examples yet.

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