Tactics / cta
Add a solid background to hero CTA buttons to improve legibility
TestedTested. Outside evidence supports it: a published experiment, or customer sites where verify_change found the change live long enough ago to count as kept.
Seen on 3 corpus sites · homepage pages · markdown
Why it works
When a CTA button sits on top of video or complex imagery without a solid background, the text can be difficult to read. Adding a solid background improves legibility, making the call-to-action clearer and easier to act upon.
Evidence
- Win Report: Are you selling what your customers are buying? (+26%) | Conversion Rate Experts (experiment, supports)
Examples
No published examples yet.
Implement it with your agent
The implementation spec (where it goes, structure, copy patterns and acceptance criteria) comes from get_tactic over MCP, so your coding agent can build and verify it in your codebase.